Color Trends: Taking A Deeper Look at Pantone’s 2018 Color of the Year

February 8, 2018:

By: Nikki James- Ashton Woods Dallas Studio ManagerWhen I hear “Ultra Violet” I can’t help but think of the 80s. I don’t know if it’s the adjectives used to describe this stunning shade of purple or if it’s the memories I have of my first glittery purple bike that I got…you guessed it… in the 80s!  Either way, I am adoring this color for 2018.Colors—like music, food, and smell—have a way of eliciting feelings from the past and hope for the future.  Much like my childhood bike, Ultra Violet quickly brought many more memories to mind. My Grandma Hartley whose entire room was purple; my college rival Kansas State and all my beautiful friends who went there; my wedding, as purple was one of the trending wedding colors in 2010; and currently, my 3-year-old daughter who is obsessed with purple! Pantone Ultra Violet Color of the Year 2018Source: Pantone.comAs I wish for a better future for my daughter and my son (who isn’t a huge fan of the color!), so does Pantone with its hopes that, much like the color purple itself which combine both blue and red, “the blue and red, the colors used to designate America’s liberal and conservative politics, can become a more harmonious purple,” according to an article on Today.com.  “It’s truly a reflection of what’s needed in our world today,” Laurie Pressman, vice president of Pantone Color Institute told the New York Times.Ultra Violet is not only a symbol of hope for today, but is also a color that is playful, luscious, and regal. It is often associated with royalty.  “The color purple has been associated with royalty, power and wealth for centuries. In fact, Queen Elizabeth I forbade anyone except close members of the royal family to wear it. Purple's elite status stems from the rarity and cost of the dye originally used to produce it,” according to an article written on LiveScience.com.So, although we may not be royals, we can still find ways to incorporate this color in to our homes, just as my Grandma did (although maybe not the entire room), and also into our wardrobes, like my daughter and Queen Elizabeth.Here are a few ways to use Ultra Violet in your home: Ashton Woods Color of the YearSource: Ashton Woods Instagram HGTV Ultra Violet PantoneSource: HGTV This Old House Ultra Violet PantoneSource: This Old House House Beautiful Ultra Violet PantoneSource: House Beautiful

Recommended Posts

Personalize Your New Home

From fit to finish, our award-winning studios and team of designers bring your style to life.

Visit The Design Studio

Where we build

With twelve unique divisions, our homes are inspired by the places that surround them. Discover the one that's right for you, wherever you are.